About RootsGoods
Maize priced on proven quality
We grade maize with AI, certify every lot and help store it safely, so farmers and buyers trade on evidence.
Our story
From guesswork to a certificate
RootsGoods started in Karnataka with one question: what is this lot of maize really worth? Today the network covers 48,000+ maize farmers and 56 farmer producer organisations (FPOs), and about 6,500 MT of maize has been sold through it.
The problem
Maize quality is judged by eye at every step from farm to plant gate. Buyers pay for water, find fungus and foreign matter after paying, and every lot turns into a negotiation. Up to 22% of maize is lost along the way.
Our solution
Our AI grades maize from photos in under 20 seconds and issues a quality certificate per lot. A QR code carries that record into storage, where StoreSafe plans how long each lot can be kept. Losses fall to about 5%.

Mission
Every lot known, certified and stored safely
Evidence at every step
A quality certificate per lot, at the farm and at the warehouse, in under 20 seconds.
Fair prices on both sides
The certificate sets the basis for price, so farmers are paid for quality and buyers pay for what they get.
Safe storage
Storage plans based on predicted shelf life, so lots are used before quality drops.
Results
What changes when lots are certified
- 22% → 5%buyer losses, with warehouse management
- 20 min → 20 secquality check at processing units
- ₹200/tsaved on transport
- ₹30/quintalless stock loss
- 48,000+maize farmers in the network
- 56FPOs
From our buyers and FPOs
- 5 years of direct sourcingCargill India
- Margin up 10 to 15%MCY Trader, Haveri
- 150 t (2022) → 350 t (2024)Attibylu FPO
- Funds against purchase ordersUduthadi FPO
Pilots
Tested in India and abroad
Completed
- Karnataka
- Telangana
- Nigeria, with Bayero University
- Canada, with McGill University
Ongoing
- Punjab
- Gujarat
Planned
- USA
Pilots run with FPOs, buyers and research partners. Scaling in North Indian states continues through the Northern Science Cluster PI-RAHI (Office of the PSA, DST, GoI).
Team
A diverse team built around maize
Our team brings together agriculture, AI and machine learning, sustainable resource economics, environment, data management and agronomy. We work side by side with farmers, traders, industry experts and mentors, so every tool we build is tested where maize is actually grown, traded and stored.
Source maize you can verify
Get a quote for certified lots, or message us on WhatsApp.